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Archive for the ‘Video Bytes’ Category


How To Tell if Your Target Market Will Support Your Pet Business?

Are you about to launch your new pet business and you’re looking for a good location?  Even service businesses like dog walking or pet sitting need to spend a lot of attention to the market area of their business.  Determining a profitable market area is not something just for brick and mortar retailers like pet [...]

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Pet Businesses Jumping on Smart Phone Apps Bandwagon

Ready or not, smart phone apps for the likes of iPhones, Androids and Blackberries are becoming more and more popular among the pet set. According to Entrepreneur.com, “more firms are turning to…apps to enhance the way customers interact with their products and services–and even boost their bottom lines.” Some of the ways businesses are using [...]

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An Interview with Jeff Ratner of Dave’s Soda & Pet City

Transcript An Interview with Jeff Ratner of Dave’s Soda & Pet City Conducted September 2011 Topic: Is Now a Good Time to Open a Pet Store?   Q: What are the top 3 considerations for opening a retail store?   Dave Ratner:  OK, the number one absolute thing is [with] retail business is location, location, [...]

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Colette Fairchild of HH Backer on Increasing In-store Sales

How An Educated Employee Can Increase Your Bottom Line

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Barry Berman of Nexpet on Using Email Marketing Correctly

Barry Berman, founder of pet retailing co-op, NexPet had these words of wisdom on how to do email marketing effectively to grow your pet business as part of our ongoing “Video Bytes” series:

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HH Backer Interview with Colette Fairchild

With today the official opening of the HH Backer Show you won’t want to miss our upcoming video interview with HH Backer trade show director Colette Fairchild.  Colette will talk to us about what’s hot at this year’s show and discuss the decision to retun to Atlantic city after a several year hiatus. Colette Fairchild, [...]

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How To Grow Your Pet Business with Facebook

Michael DiTullio owns a 7-store chain in the Massachusetts area and has successfully grown the company Facebook page to over 3,400 “likes,” meaning customers and potential customers who follow the pet store via social media.  Having that following helps DiTullio’s “Especially For Pets” group of stores leverage their good works with animal rescues and creates a [...]

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Will Pet Service Businesses Survive the Recession?

According to statistics coming out of the Petailing Leadership Conference, total pet retail sales were down 5% in 2009 from 2008 when the recession officially began.  That’s not to say the news was all doom and gloom.  Pets are spreading to older households with adults 45, 55 and older (empty nest substitutes?), natural pet foods showed [...]

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Starting An Online Pet Business

Fresh from the Petailing Leadership conference in Las Vegas, we interviewed David Lummis. David is the senior pet market analyst for market research publisher Packaged Facts. He is also author of the monthly “Market Outlook” column in Pet Product News International, and a regular contributor of articles and market insight to other pet industry magazines [...]

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Interview With Robert L. Vetere President of American Pet Products Association

I’m excited to report that we’ve scheduled a video interview with Bob Vetere, president of the American Pet Products Association (APPA) while we’re out at the Petailing Leadership Conference , October 27 & 28, 2010 at The Mirage Hotel in Las Vegas. At the two-day conference, Bob will be the keynote speaker on the second [...]

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